Project Management students perform company visits to IKEA and Fuji Electric

The Project Management students have visited two companies in Clermont-Ferrand: IKEA and Fuji Electric in the month of March. In the first visit, the students learned about the strategy of the company and the operations of IKEA’s branch. The visit was guided by the Director of the store Ms. Queralt Bros piñol and the HR Manager Ms. Stepahnie Ordureau. During the second visit taking place in Fuji Electric, the students were welcomed by the president of the company Mr. Joël Ollier, along with the Director of Sales Mr. Stephane Montbrizon and the Marketing Manager Ms. Caroline Brun.
The aim of the visit is to allow the students of the Master of Science in Project Management to explore the strategy and operations of the company and the challenges it faces when launching new projects or taking decisions. Discover the full visits

IKEA Clermont-Ferrand: the best IKEA store in the world in terms of energy efficiency

Students of the Master of Science in Project Management visit IKEA Clermont-Ferrand in France, that comprises 200 employees, to learn about the strategy of the company and the operations of its branch. The visit was guided by the Director of the store Ms. Queralt Bros piñol and the HR Manager Ms. Stepahnie Ordureau. They explained to the students how IKEA strives for achieving its mission “to create a better everyday life for the many people” which has made it the most successful furniture retailer. The strategy of IKEA is based on various success factors among which are: High quality with moderate price that is affordable by many of the students living in Clermont-Ferrand for example. Strong corporate values, both managers ensured that talent is highly appreciated and valued and the managers are there to lead the teams to reach their potential, rather than to direct them. Innovative Marketing that is represented in the elaborative showrooms, the integration of a cafeteria and a children area which appeals to many families.

Furthermore, IKEA is committed to its strategy of sustainable development through three main courses of actions: Developing products and solutions that allow customers to live in a more sustainable way, improving the daily lives of people affecting by IKEA’s activities through contribution directly or indirectly, and the responsible usage of sustainable resources. The site of IKEA Clermont-Ferrand was voted as the best IKEA store in the world in terms of energy efficiency, thanks to the employment of innovative and sustainable energy solutions: solar panels, collection of rain water and so on.

Fuji Electric: Strategy, Operations and Challenges

The French subsidiary of Fuji Electric in Clermont-Ferrand remarked the next stop for the second company visit in April for the Project Management students. The students were welcomed by the president of the company Mr. Joël Ollier, along with the Director of Sales Mr. Stephane Montbrizon and the Marketing Manager Ms. Caroline Brun. The aim of the visit is to allow the students of the Master of Science in Project Management to explore the strategy and operations of the company and the challenges it faces when launching new projects or taking decisions.

The team explained the story of success of Fuji Electric France, that started its activity in 1995 with 10 people and that now employs 140 members spread over 2 factories and 6 sales offices and generating a turnover of €25 million euros through the manufacturing of 17,000 pressure transmitters each year. The French subsidiary generates products that are installed in more than 40 EMEA countries.

Fuji Electric is committed to the development of a responsible and sustainable society by embracing innovation and making products that maximize energy efficiency, while seeking harmony with the environment. The group has a diversified business portfolio comprising five business segments: Power and Social Infrastructure, Industrial Infrastructure, Power Electronics, Electronic Devices, Food and Beverage Distribution.

The group has differentiated itself and established a strong brand image through: Providing unique services (reducing maintenance costs, skilled after-sales maintenance), Optimizing manufacturing capabilities (enhancing skills and technology), advancing R&D (Strong policies and investments) and CSR (Implementation of a Code of Conduct).

The rising competition and slow bottom-up decision making process are the biggest challenges that are facing Fuji Electric. The company is continuously working towards turning those challenges into opportunities through the deployment of latest technological advances to exceed market expectations and by smoothening the decision-making process through a greater and more efficient collaboration with the Japanese headquarters, while maintaining the strong risk control management approach.

Top