The Centenary week-end was legendary

Over two days, between 17-19 May, Groupe ESC Clermont duly celebrated its centenary through the organisation of talks, graduation ceremonies, alumni meet-ups and a huge party that united all its major stakeholders, past and present.

An inspiring talk about the virtuous circle that exists between sports, companies and territoriality

This talk opened the weekend by gathering well-known national sportsmen and sportswomen and their sponsors to provide insights into their meaningful relations in front of a full crowd of students and alumni. Companies such as Michelin, le coq sportif and the BP AURA bank expressed all the advantages of backing top sports teams and sporting personalities. Participants learned that it’s not just about image and marketing. Sports are inclusive, encourage and spur performance, better health and well-being… Each sponsor elaborated on all the benefits of endorsing sportsmen and sportswomen in all different sporting disciplines (rugby, tennis, sailing etc…),  that is considered a fundamental management asset and key to everyone’s success!

Jessy Trémoulière, winner of the World Rugby Women’s 15s Player of the Year title in 2018, explained that sportsmen and sportswomen – whether they’re professionals or amateurs – need different kinds of support from both public and private sectors. Everyone agreed on the win-win situation that arises when there is a meeting of minds and ambitions and everybody involved can meet their expectations and help each other to achieve personal fulfilment and balance and live passions to the full.

Graduation ceremonies at the Opera of Clermont Ferrand – a local affair!

More than 400 undergraduates and graduates gathered at the Opera of Clermont-Ferrand, making this celebration a truly local event for the first time in the centennial year. Gilles Chetelat, the school’s current patron, welcomed graduates and offered each and every one of them, as a  premiere, his forthcoming essay about his startup experience: « Get shit done!». In his closing speech he reminded us all that « what we learn in a Business School is what matters, not its brand » and that « it’s hard work and humility that will get you where you want to go. In work and life, you need to find your own purpose and mission! ».

International partners from Oviedo (Spain), Zhuhai and Dalian (China) and Yaoundé (Cameroon) were also present to hand double degrees to French and international students. After the graduation ceremonies, graduates and their families were invited by the Mayor of the town of Clermont Ferrand to a cocktail at the city hall. It was just a taste of what was still to come and a little warm-up before the evening party…

Evening celebration in the Marcel-Michelin stadium

A total of 1600 invitees came to the evening celebration event. Politicians, graduates, local and international partners were among the participants.

They all highlighted the richness of the school’s past and its clear future vision to adapt to the new challenges of higher education. Florent Menegaux, the new President of Michelin, for whom this was the first official appearance – also stressed on the need to turn the gaze towards the future! Françoise Roudier, Director of Groupe ESC Clermont, concluded by explaining that the “the best illustration of the school’s success can be found in the careers of our graduates”.

Fireworks marked the end of the evening and the 100th anniversary candles have been blown out!


Many of the 1100 graduates who were present to celebrate the centenary had arrived to Clermont-Ferrand early on Saturday. It was a unique opportunity for them to rediscover the region and its surroundings through various activities and visits (ASM Experience, L’Aventure Michelin,  Hiking in Puy-de-Dôme…). The alumni later gathered in the business school and exchanged around a buffet and cocktail prepared by Cryille Zen, one of the most famous chefs in the region.