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Major

Sport Business
Major of the Master Grande Ecole in MGE3
Also available in apprenticeship
100% French
Download the Master Grande Ecole Brochure
Home Sport Business - Master Grande Ecole Major

Sport Business: a rapidly changing world that offers exciting careers in a wide range of professions…

A major to train in all the innovations and new strategies of Sport Business

The digitalisation of the economy has shaken up the codes of the sports sector and given rise to new professions. From the e-stadium, to “home watching” to the “fan experience”, marketing approaches are evolving to meet the new needs of institutions and companies, but also of consumers.

Technological changes also allow the optimisation of sports performance, offering new opportunities to equipment manufacturers and creating new needs.

The objectives of this major

The world of sport makes people dream, because it involves surpassing oneself, collective success, enthusiasm for the same ideal and very often passion!

Designed for those who are thrilled by the world of sport, this major aims to train students in all the new strategies of Sport Business. Its programme allows students to tackle the latest innovations in terms of distribution in sport, in terms of marketing and in terms of management (to better adapt to the evolution of professions) but also to acquire the culture and skills to make the world of sport move.

The Sport Business specialisation is part of the “Passion Sport” programme offered by the School, and is supported by a solid network of partners: clubs, such as ASM Clermont Auvergne (TOP 14), Clermont Foot 63 (Ligue 1), equipment manufacturers such as Le Coq Sportif and Picture, or even distributors… but also coaches!

Anne PATS Head of the major
Sport Business
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Theory and practice

Thanks to varied and stimulating teaching methods (case studies, company visits, round tables and conferences, etc.), this major enables students to gain an excellent grasp of the issues at stake in this exciting sector.

 

Students will benefit from our numerous partnerships with sports clubs and institutions to immerse themselves in the world of sports business. They will also benefit from courses given by speakers from the academic world and the professional sector to enrich their vision of the market and refine their analysis of the trends in Sport Business.

3 key points to remember:

  • Classic or alternating course
  • Co-constructed with committed partners
  • Passionate and changing professions
French version
French version

A major proposed in our Master Grande Ecole

Choosing ESC Clermont BS to do a Master’s degree means being able to build your career path à la carte and to train by opting in the first and second year for a series of minors and majors: E-Business Development, Sport Business, Business Intelligence, Startup Culture & Entrepreneurship… The choice of specializations is often the key to a first job and above all a good way to obtain key skills which could be the driving force of your future career.

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Legal information

The ESC Clermont Business School is a Leading French ‘Grande Ecole’ of Management committed to its surrounding region and connected to the international market. Together with its network of graduates and partners, the ESC Clermont Business School is devoted to accompanying change in an evolving world.

© 2023 ESC Clermont Business School, made by Limpide

Contact

4 boulevard Trudaine
63000 Clermont-Ferrand

+33 (0)4 73 98 24 24

Getting to the campus

Programmes

  • Bachelor
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Information

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Contact

4 boulevard Trudaine
63000 Clermont-Ferrand

+33 (0)4 73 98 24 24

Getting to the campus

Programmes

  • Bachelor
  • Masters
  • MIB/DBA Programs

Information

  • Legal information
© 2023 ESC Clermont Business School, made by Limpide