›MSc. in International Commerce & Digital Marketing
Programme
MSc. in International Commerce & Digital Marketing
Balazs SIKLOS, Head of MSc. in International Commerce & Digital Marketing
Overview
Global vision and local awareness
In today’s commercial world the skill set that is expected from a professional is much more diverse than it was just a few decades ago. Parallel to embracing globalization, managers need to be aware of local market characteristics and should also possess the skills and knowledge to access these markets with digital means.
The ICDM programme not only offers students a unique combination of skills and knowledge in marketing and sales, digitalisation, social media and international commerce but also opportunities to pursue professional projects at various local and multinational companies.
Alternance possible pour les étudiants français.
MSc accrédité par la Conférence des Grandes Ecoles
The master programme in International Commerce & Digital Marketing blends international students coming from various backgrounds and with different experiences creating a truly diverse atmosphere.
Students will work on real world commercial projects and digital marketing missions designed in collaboration with local and international partner companies allowing them to obtain the managerial skills and explore the usage of digital tools for brand management and customer management through the different media channels.
Lectures
Lectures are delivered by:
Practitioners, experts and managers from the business world who transfer their experiences in terms of knowledge and concrete examples to the students
Faculty professors recongised as leaders in their fields of study.
Dual-degree
Students can obtain a dual-degree
in International Business from Nottingham Trent University in UK
or A in International Marketingand Sales from Aalen University in Germany
by spending one semester in the partner university.
What is it like to study in Clermont-Ferrand?
Alternance
Les étudiants français ont la possibilité de suivre le programme en alternance dans le cadre d’un contrat de professionnalisation. Le rythme de l’alternance est de 2 semaines entreprise / 1 semaine Ecole. Découvrez le calendrier de l’alternance
Internship and Thesis
Students of the Internation Commerce & Digital Marketing Programme will carry out an internship or a job placement of a minimum of 4 months in France, Europe or any other location abroad.
The objective of the internship is to gain hands-on experience and consolidate the knowledge and techniques that are obtained during the course.
Each student is individually supervised by a designated advisor and completes a professional thesis, followed by an oral defense and company assessment.
Admission Requirements:
A 4-year Bachelor degree or Validated Master 1
Proficiency in English (Official TOEFL score of 550 at least, or IELTS 6.0)
Application procedure:
All applications are to be submitted online on the school’s website.
Candidates will be invited to take a skype interview or an automated video conference aiming to evaluate their academic profile, motivation and linguistic skills.
Les frais de scolarité des étudiants français qui suivent le programme en alternance sont à la charge de l’entreprise d’accueil.
Scholarships:
Early bird scholarships:
Payment of deposit: Those who pay the deposit before the beginning of March receive a 5% reduction on the tuition fees.
Confirmation of enrollment: Those who pay the deposit within the two weeks following acceptance and till the end of June as a maximum receive a 5% reduction on the tuition fees.
Full payment of the tuition fees before start of the programme: 5% reduction on the tuition fees.
The first two scholarship schemes are non-cumulative. The full payment of the tuition fees discount is cumulative with either the first or second early bird scholarship.
Scholarships by ESC Clermont Foundation:
Students of the Master programme will have the possibility to apply for a scholarship after the start of the programme. Various scholarships are offered to both French and international students based on their academic achievements and social backgrounds.
Scholarships to go abroad:
Erasmus+ scholarship: For students who are interested in doing their internship in Europe or those who would like to obtain the dual-degree from partner university in Germany, they will be able to apply for this scholarship allowing them to obtain a monthly stipend to finance their stay.
Conseil Régional scholarhsip: For students who do their internships outside France or those who will study in one of our two partner universities in Europe, the Auvergne-Rhône-Alpes offers the students a scholarship to support them in their living costs abroad.
Flexible payment plans
There are also flexible payment plans available to settle the tuition fees through multiple payments.
Career opportunities:
On International Commerce Side
Export Manager
Sales / Commercial Manager
International Commercial Manager
On Marketing and Sales Side
Product Manager
Social Media Manager
International Marketing Manager
Companies that welcomed our students:
INGEROP
Michelin
Sanofi
Valeo
…
Testimonials
It is very interesting as most of our teachers are, in fact, professionals who come to teach us how it works in their everyday life jobs, which makes the content of the courses more interactive. I am currently working as a Product Manager Assistant in a worldwide Pharmaceutical company, where I care for improving and developing new supports, in synergy with Regulatory and Medical areas, for the commercial team
Charlene FANGET - MSc. ICDM Product Manager Assistant - SANOFI | from France
The MSc. Programme was very interesting and helped me get my internship, thanks to the experience I have gained and the knowledge I have acquired throughout the Programme.
The fact that this course also involved an internship was a big bonus for me – as this would be an ideal opportunity to work in a company in France, in a business development role. My experience of this MSc. has been a very positive one – the range of subjects taught and their content has been extremely interesting, and I really like the way that all the classes have been very practical and relating to working a business environment.
